Website MOT
Get a customer perspective, quick wins and actions for your web developer
Website MOT
Get a customer perspective, quick wins and actions for your web developer
Is your business website up to scratch?
Save time, money and hassle with an unbiased opinion from a customer viewpoint.
I’ll tell you what your customers, friends and family have been too polite to say.
Do you need a website MOT?
Here are some situations where an honest assessment could help:
“We haven’t touched the website in 3 years. Where should we start?”
“Is any of our website salvagable? Or should we just start again from scratch?”
“Why is our new website not ranking in Google?”
Don't throw the baby out with the bathwater!
I started working on the internet in 1997. Since then, I’ve seen businesses waste thousands of pounds on whizzy new designs that don’t deliver. Or dump perfectly good web structures just because of one obsolete element.
Understandably, business owners become jaded about websites. But these 24/7 global ‘shop windows’ should be a source of pride, not frustration.
My mission is to remove the mystique from the web and put the business owner back in the driving seat. Friends asked me to review their websites. I developed this MOT because of their positive responses.
What's included
Your affordable website audit UK report includes:
- A report in Microsoft Word, including screenshots where necessary.
- Unbiased customer perspectives.
- Quick wins of what to fix or improve.
- Clear red, orange and green traffic light labelling system.
- Practical actions for your web developer.
Frequently asked questions
How does it work?
- You send me your web address.
- I go through my checklist and write the report.
- I email you the Website MOT report, packed with recommendations.
Is this a technical audit?
No, it’s from a customer and Google search robot perspective. However I will highlight things your web developer could do to improve the website.
What sort of websites can have an MOT?
Any, from small businesses to charities, public sector to not-for-profits. Your website is often the first port of call for your audience or customer. So it makes sense to check it’s in tip-top condition.
How many pages do you check?
It depends how many issues need explaining, but I will focus on Home and About first. Then look at others if I have time within the scope of the assessment.
If you’re relatively issue-free, I’ll switch to checking out your competitors. Or fine-tuning some text to make you even more Google-friendly.
What experience do you have?
- I’ve been involved with producing websites since 1997. So I’ve a pretty good idea what works, and what doesn’t.
- I’m not a techie, so will look at the website as a customer would.
- As I’m trained in Search Engine Optimisation, I will also view your website from the perspective of a Google search robot.
Can I talk it through with you first?
There’s a risk that talking to charming business owners may sway my opinion. To keep the report unbiased, and the price affordable, this MOT is designed to be a three step process through email.
Do we have to use you to make the recommended changes?
No. This is an independent audit. Plus I’m not a web developer.
However, if you want more help with your website words, I do offer more in-depth packages for your SEO web content.
Does the price include VAT?
Yes, all my prices include VAT.
What my customers say
“Exactly what I was looking for. I certainly don’t want to start again with the website if it can be improved to include your suggestions. Maybe I don’t need a rebrand after all!”
Helen Evans, of Connect North Yorkshire
“Need a cost effective way to improve your website? This has helped me tremendously. My online shop is certainly reaping the benefits since I made all the changes. It’s definitely improved my ranking.”
Michelle Hughes, linocut artist at Michelle Hughes Design
“I am truly impressed by the level of feedback and suggestions. A really useful exercise and pain free too!”
Jackie Black, CEO of Digital Business Communication
How to book your website MOT
Just call me, Helen Reynolds, on 07929 948 743 or email to check availability.
More ways I can help