Copywriting and Social Media

Does your website sound stale? Have you set up Twitter and Facebook accounts but don’t know what to post? Is your brochure too long? No problem. I help increase profits through fresh words. I can revamp web content, coach you in blogging and social media and sort out rambling text.

Who I help

I’ve given a voice to First Choice Holidays, florists, business experts, charities and organisations such as the Lake District National Park.

My style is friendly but to the point. You can send me what you have already. Or I can write it from scratch based on my chat with you. Check out what others think in my portfolio of past work and clients.

I’m based in the Hiscox Insurance Business Club in York, North Yorkshire. However I work with clients across the county and the UK. It’s always lovely to meet up. However email, Skype and the phone work really well too.

Have a Cambridge-educated copywriter to hand

I seriously love words. My degree was in English, I’ve two decades’ experience of writing for business and the public sector. I’m writing a novel in my spare time and I tweet for fun.

You have an accountant for your numbers, so why not a professional copywriter for your words? Find out more about how I can help.

Would you like to chat?

To arrange an obligation-free chat to see how I can help, call me on 07929 948743 or send me an email at helen[at]inkgardener.co.uk

Copy-editing for ADL Environmental

What my clients say

"Thank you very much for doing the editing so promptly and for getting it all back to us on time."

Celia Tubbs, Director of Tubbs and Potter Marketing on behalf of ADL Environmental Ltd.

Ink Gardener Copywriting Testimonials and Client Reviews
2015-07-13T16:59:24+00:00

Celia Tubbs, Director of Tubbs and Potter Marketing on behalf of ADL Environmental Ltd.

Copy-editing for ADL Environmental
“Thank you very much for doing the editing so promptly and for getting it all back to us on time.”
Dalegarth holiday cottages

What my clients say

"Add us to the list of those who have told you that you are wonderful! Thank you so much for your time and diligence on our behalf. We agree with every comment and suggestion."

David and Sue Lusted, owners of Dalegarth Holiday Cottages

Ink Gardener Copywriting Testimonials and Client Reviews
2015-07-13T17:01:14+00:00

David and Sue Lusted, owners of Dalegarth Holiday Cottages

Dalegarth holiday cottages
“Add us to the list of those who have told you that you are wonderful! Thank you so much for your time and diligence on our behalf. We agree with every comment and suggestion.”
Home page of Northumberland National Park website

What my clients say

"Helen won the competitive copywriting contract to rewrite our website content. She completely understood the brief (radically to change our focus from public-sector body to visitor-facing organization), and excelled and exceeded. We couldn't be happier with the results, and would not hesitate to contract her again or to recommend her to others."

Tom Chadwin, ICT Manager, Northumberland National Park

Ink Gardener Copywriting Testimonials and Client Reviews
2015-07-15T09:07:56+00:00

Tom Chadwin, ICT Manager, Northumberland National Park

Home page of Northumberland National Park website
“Helen won the competitive copywriting contract to rewrite our website content. She completely understood the brief (radically to change our focus from public-sector body to visitor-facing organization), and excelled and exceeded. We couldn’t be happier with the results, and would not hesitate to contract her again or to recommend her to others.”
Tri Windermere logo

What my clients say

"Love what you are doing!"

Davy Newell, director of Adventure Challenge Solutions Ltd.

Ink Gardener Copywriting Testimonials and Client Reviews
2015-07-15T09:10:06+00:00

Davy Newell, director of Adventure Challenge Solutions Ltd.

Tri Windermere logo
“Love what you are doing!”
Screenshot of Yorkshire Dales National Park home page

What my clients say

"Just wanted to thank you in writing for your sterling work on behalf of YDNPA over the last few months. Your knowledge allied to your enthusiasm have helped us get through a very difficult period."

Richard Payne, Communications Manager for Yorkshire Dales National Park Authority

Ink Gardener Copywriting Testimonials and Client Reviews
2015-07-15T09:12:17+00:00

Richard Payne, Communications Manager for Yorkshire Dales National Park Authority

Screenshot of Yorkshire Dales National Park home page
“Just wanted to thank you in writing for your sterling work on behalf of YDNPA over the last few months. Your knowledge allied to your enthusiasm have helped us get through a very difficult period.”
Fertile Fibre e-commerce website text

What my clients say

"Helen rewrote our product descriptions to be more customer-friendly. She also added metadata so search engines could find us more easily. During her work, Helen recommended some quick fixes to improve our website's appearance and performance. We have already seen an increase in online enquiries, cross-sells and up-sells."

Matthew Dent, Fertile Fibre

Ink Gardener Copywriting Testimonials and Client Reviews
2016-04-21T16:29:03+00:00

Matthew Dent, Fertile Fibre

Fertile Fibre e-commerce website text
“Helen rewrote our product descriptions to be more customer-friendly. She also added metadata so search engines could find us more easily. During her work, Helen recommended some quick fixes to improve our website’s appearance and performance. We have already seen an increase in online enquiries, cross-sells and up-sells.”
Binnington Blooms Facebook

What my clients say

"Helen gave me a Facebook recipe to help me use this media more effectively. Helen came up with a 'posy of words' to use in my promotions. I have learnt how to make it work for my business and not just be somewhere to post messages. "

Jill Smith of Binnington Blooms

Ink Gardener Copywriting Testimonials and Client Reviews
2016-04-21T16:30:48+00:00

Jill Smith of Binnington Blooms

Binnington Blooms Facebook
“Helen gave me a Facebook recipe to help me use this media more effectively. Helen came up with a ‘posy of words’ to use in my promotions. I have learnt how to make it work for my business and not just be somewhere to post messages. “
Caroline Clark PETS website screenshot

What my clients say

"Helen's experience and expertise as a skilled writer helped transform my web content. She guided me through the process of how to write great blogs and how to use social media with greater confidence. I've been contacted by The Times, Sainsburys Pet Insurance and even TV producers as a result. Through her SEO knowledge I am getting more customer enquiries which translates into greater sales."

Caroline Clark of Pet Education and Training

Ink Gardener Copywriting Testimonials and Client Reviews
2016-04-21T16:33:10+00:00

Caroline Clark of Pet Education and Training

Caroline Clark PETS website screenshot
“Helen’s experience and expertise as a skilled writer helped transform my web content. She guided me through the process of how to write great blogs and how to use social media with greater confidence. I’ve been contacted by The Times, Sainsburys Pet Insurance and even TV producers as a result. Through her SEO knowledge I View Full →
Text for promotional postcard

What my clients say

"Helen transformed my bland and wordy text into a pithy and readable piece of marketing. I've had great feedback and will definitely use her as my 'go to' when I can't see the wood for the trees. Helen's the one to rescue you!"

Charlotte Crosby of Charlotte Crosby Massage

Ink Gardener Copywriting Testimonials and Client Reviews
2016-04-21T16:34:37+00:00

Charlotte Crosby of Charlotte Crosby Massage

Text for promotional postcard
“Helen transformed my bland and wordy text into a pithy and readable piece of marketing. I’ve had great feedback and will definitely use her as my ‘go to’ when I can’t see the wood for the trees. Helen’s the one to rescue you!”
Orchard House Care Home - leaflet text

What my clients say

"Thank you so much for being the fresh pair of eyes I needed for the leaflet reprint. It was important to me to get our key messages across in an understandable and clear way and your comments and contributions and timely advice certainly helped. I would not hesitate to recommend you to anyone, thoroughly approachable and professional!"

June Stephenson, Orchard House Day Care

Ink Gardener Copywriting Testimonials and Client Reviews
2016-04-25T16:50:52+00:00

June Stephenson, Orchard House Day Care

Orchard House Care Home - leaflet text
“Thank you so much for being the fresh pair of eyes I needed for the leaflet reprint. It was important to me to get our key messages across in an understandable and clear way and your comments and contributions and timely advice certainly helped. I would not hesitate to recommend you to anyone, thoroughly approachable View Full →